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June 2017: SANDS Awareness Month

June 2017 is SANDS awareness month, where SANDS (Stillbirth & Neonatal Death Charity) aims to raise awareness of the lasting impact experienced by families when a baby died during pregnancy, birth or shortly afterwards.

What is SANDS

SANDS is a charity that exists to support anyone affected by the death of a baby, to improve the bereavement care received by parents and relatives, and to influence policy makers and promote research to reduce the number of babies dying.

Sadly, every day in the United Kingdom 15 babies die before, during or shortly after birth. This means that every hour and half a family experiences one of the worst tragedies imaginable.

This shocking statistic highlights the desperate need for more awareness of the causes of these tragedies.

What is SANDS Awareness Month

Over recent years SANDS has made amazing progress in breaking the silence that surrounds stillbirth and neonatal death, but there is still clearly a long way to go.

The charity has launched a social media initiative this year: #15babiesaday

They are asking as many people as possible to support the initiative on social media using the hashtag #15babiesaday, in order to raise awareness of the cause as well as the charity and the services they provide, including:

  • Vital work to reduce the numbers of babies dying
  • Joint initiative between volunteers and healthcare partnerships to improve bereavement care across the UK
  • The vital support that SANDS volunteers provide to bereaved parents locally and nationally

There are many ways that you can get involved in SANDS #15babiesaday campaign:

  • Join in the social media campaign by posting your support using the hashtag #15babiesaday and interact with the charity during the awareness month.
  • Request a SANDS collection box
  • Make a regular donation by setting up a direct debit payment
  • Text your donation by texting BABY15 followed by the amount you wish to donate to 70070

We hope that you will join Royds Withy King in supporting the vital work of SANDS and the support that the organisation provides to those facing huge loss and grief.

How we can help

Unfortunately, Royds Withy King encounters cases of neonatal death and stillbirth on a regular basis, and we know all too well how devastating such a loss can be. We will be joining in this initiative, and hope that our readers will as well.

If you have been affected by stillbirth or neonatal death, and you think that substandand medical care may have played a part, please get in touch with our team. We have years of experience dealing with these situations sensitively and appropriately, and will be happy to talk through any concerns you may have.

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